Well, I have more news on Spotify. The latest stats (April 28) have my monthly users at 30, a 150% increase over the previous 28 day period. So something happened even though Spotify isn’t reporting any new playlists I’m on. I’ve been on a playlist with a measly 4,000 subscribers for months, but I don’t know how I acquired the new listeners. Lets see if the MAU continues at the new level, or if it falls back to the previous levels.
I fail to understand the listener base that Spotify has. They report huge increases in their listener base. Are the new listeners bots that Spotify and other bad actors keep on spinning up? And yes, Spotify is a bad actor. Between the AI “songs” that Spotify adds to its catalog and the pay to play “promotions” that are the only way to get your music listened to, Spotify and Ek are bad actors. and they plan to get worse.
But I’ve been promoting other platforms, especially YouTube and Amazon Music, both of which pay nany times more per song as Spotify. To the point that only about 10% of my impressions come from Spotify, even though industry statistics show Spotify has a 30% share of the streaming market.
I just wish there were more people out there that bought music. There are three platforms that I know of that sell my music, iTunes, Amazon, and Beatport. Beatport gives me the best payout and the music can be really high quality. I suppose I also should mention BandCamp, though not all my catalog is there because their discovery features just plain suck.